Grant Cardone is a name synonymous with high-performance entrepreneurship, bold real estate investments, and transformative business training. As the CEO of Cardone Capital and Cardone Training Technologies, Inc., he has built a global empire spanning multiple industries and boasting a net worth rooted in more than $5 billion in real estate assets.
The Visionary Behind Cardone Capital
At the heart of Cardone’s business portfolio lies Cardone Capital, a private equity firm specializing in multifamily real estate investments. With a keen eye for market trends and an aggressive, scalable approach, Grant has grown his firm into a $5B powerhouse. What sets him apart? His trailblazing use of social media to crowdfund over $1.63 billion in equity, making him one of the top crowdfunders in the world.
Cardone’s approach to real estate is bold and accessible. Through Cardone Capital, he gives everyday investors the opportunity to participate in institutional-grade real estate deals—an offering once reserved for the ultra-wealthy.
Grant Cardone: The 10X Entrepreneur
Cardone’s rise to prominence accelerated with the release of his bestselling book, “The 10X Rule,” which evolved into a global movement. The 10X Growth Conference and 10X Wealth Conference are now considered among the most influential gatherings for entrepreneurs, business leaders, and aspiring investors.
The 10X brand isn’t just a philosophy—it’s a business empire. It reflects Grant’s core message: take massive action, think bigger, and outwork everyone.
A Force on Television and in Print
Cardone’s story of resilience and grit captured national attention when he appeared on Season 2 of Discovery Channel’s “Undercover Billionaire.” Tasked with building a million-dollar business in 90 days without his name or resources, Grant demonstrated the mindset and hustle that have defined his entire career.
As a prolific author, Cardone has published 11 bestselling books, including the New York Times bestseller “If You’re Not First, You’re Last.” His work spans sales, leadership, and wealth creation, empowering millions with actionable insights and no-nonsense strategies.
Cardone Training Technologies: Business Growth at Scale
Grant Cardone’s impact extends far beyond real estate. Through Cardone Training Technologies, Inc. (CTTI), his business training platform serves over 850,000 individuals and companies worldwide, including Fortune 100 firms.
CTTI delivers world-class sales training, employee onboarding, and business development solutions through:
- 8,000+ interactive video courses
- 24/7 on-demand access
- Live workshops and personalized coaching
- Certifications for continuous growth
For over 35 years, Grant’s training systems have helped organizations scale revenue, build elite sales teams, and boost operational efficiency.
A Social Media Powerhouse and Philanthropist
With over 16 million followers across platforms, Cardone is more than a businessman—he’s a digital influencer and mentor to millions. Named one of Forbes’ Top Marketing Influencers to Watch, he leverages his reach not just for business growth, but also for social good.
His nonprofit, the Grant Cardone Foundation, is dedicated to mentoring underprivileged and at-risk youth, focusing on financial literacy and life skills—tools Grant wishes he had growing up.
Final Thoughts: The Legacy of Grant Cardone
From blue-collar roots to billionaire status, Grant Cardone is the embodiment of ambition, grit, and execution. Through Cardone Capital, CTTI, and the 10X movement, he has reshaped the landscape of real estate investing, business training, and modern entrepreneurship.
As he continues to expand his reach and empower the next generation of leaders, one thing is certain: Grant Cardone isn’t just chasing success—he’s creating a movement.